Idealog magazine & blogs

Growing without the pain

2010-03-16T10:00:31+13:00

To attract investment, think big.

Books in brief

2010-03-15T12:03:37+13:00

Books: Design we can believe in and marketing drivel.

Stand and deliver

2010-03-15T10:31:47+13:00

“People think that the biggest hurdle is getting investors. It isn’t. It is getting customers.”

Under the sea

2010-03-12T14:29:30+13:00

In this week's issue: under the sea, good for a giggle, it's crunch time, all in the details, waste not want not, pimp your garage, escalate your enterprise, all in a day's work, man behind the mag, weighing in on Wellywood, last call and the quote of the week.

Eight years and ‘7 days’

2010-03-12T13:11:10+13:00

From humble beginnings living on expired two-minute noodles to the heady heights of TV3 comedy 7 Days, the founders of production company thedownlowconcept have built a business out of taking the piss. By Florence Noble.

Bigger, faster, more productive

2010-03-11T16:20:53+13:00

An entrepreneurial dream team is set to finally give Kiwis the internet as it should be—fast and uncapped. Oh, and lend a hand to our Australian cobbers too.

History as it is rewritten

2010-03-11T13:34:14+13:00

Books: Our radical history

Let’s get personal

2010-03-11T11:32:51+13:00

Create personalities for your products and your business.

A formula for secrets

2010-03-10T11:27:03+13:00

If you are relying on trust, it’s because you haven’t done the right paperwork. Plus IP help on the cheap.

New note

2010-03-08T10:36:24+13:00

Mistreated by the music biz, Hollie Smith says she almost gave it away. But she’s back—and funky.

Putting other people’s money where your mouth is

2010-03-08T10:32:51+13:00

You’ll need more money—much more. Plus meet an angel.

Race to the bottom

2010-03-05T14:32:56+13:00

In this week's issue: race to the bottom, all for a good cause, entrepreneurial spirit, where to from here?, it's all go, view from the top, meet your saviour, gadgety goodness, beyond the numbers and the quote of the week.

Smile, you’re in New Zealistan

2010-03-04T14:10:33+13:00

Catch those upstart Aussies by 2025. That’s the aim of John Key and his young Turks. Dream on, John. Government inaction and the biggest recession in 70 years are conspiring to bring us level with the home of Borat by 2025. Vincent Heeringa reckons we need a better plan to avoid becoming New Zealistan.

Taskforce rips open CRIs' agenda

2010-03-04T11:38:00+13:00

The weird world occupied by the Crown Research Institutes has finally been set right with a ground-breaking report by businessman Neville Jordan.

True detective

2010-03-04T08:03:31+13:00

Leigh Hart’s perfect pitch.

NZ Institute thumbs down Key's agenda

2010-03-03T06:59:00+13:00

Rick Boven of the NZ Institute may be late to the party but he's come dressed in black. The latest statement from the Kiwi think tank gives a ringing thumbs down to the government's plan to catch Australia by 2025

→ Tarantastic

2010-03-02T11:11:11+13:00

If Quentin Tarantino had spent 20 years trapped in branding hell, his first film might have looked something like Logorama. The full version is a 16 minutes long, complete with car chases, a hostage crisis and an apocalyptic Los Angeles—check it out at the official website. (Via)

A thrifty turnaround

2010-03-01T16:29:00+13:00

Market Metrics: Kiwis may be more confident—but they’re not voting with their wallets.

Overpaid and over here?

2010-03-01T12:29:36+13:00

Advertising: Our ads are getting ever more Kiwi. Our agencies, not so much.

So far, so good—so what?

2010-03-01T12:27:39+13:00

How do you know when your idea is really taking off, and what you need to do next?